Finding the right Spanish keywords for SEO involves more than just translating English terms.
Hispanic Market Advisors conducts keyword research using Spanish-language search tools and platforms like Google Keyword Planner and SEMrush. We focus on high-volume, low-competition keywords that are relevant to your niche and region.
We also consider Spanglish phrases and local variations—for example, “abogado de accidentes en Miami” vs. “lawyer for car accidents in Miami.” Understanding the language patterns of your target demographic allows us to identify and use keywords that drive real results in your Spanish SEO efforts.